The Measureverse

Your passport to the Measureverse. A new world of marketing clarity, where we explore the data, tools, and strategies you need to master your marketing universe.

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MCP for Marketers in 90 Minutes

Installation guides are out. Bonus sessions are scheduled. Early bird closes this Friday.

Jeff Sauer

Jun 04, 2026

The Complete MCP Map for Marketers

Jeff Sauer

Jun 01, 2026

Signal vs. the Noise

Jeff Sauer

May 28, 2026

The right time to move a client to server-side tracking

Jeff Sauer

May 25, 2026

The AI sequence problem

Jeff Sauer

May 18, 2026

I can count my breakthrough moments on one hand

Jeff Sauer

May 11, 2026

Zero-party data walked up to me after my talk

Jeff Sauer

May 07, 2026

What happens when you let AI build your website and then audit the results

Jeff Sauer

May 04, 2026

Two Steps Forward, One Back

Jeff Sauer

Apr 30, 2026

MCP Governance: What Comes After the Connection

Jeff Sauer

Apr 27, 2026

What Vimeo Didn't Expect

Jeff Sauer

Apr 23, 2026

MeasureSummit Returns May 12-13

Jeff Sauer

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The Measureverse

Archive

MCP for Marketers in 90 Minutes

The Complete MCP Map for Marketers

Signal vs. the Noise

The right time to move a client to server-side tracking

The AI sequence problem

I can count my breakthrough moments on one hand

Zero-party data walked up to me after my talk

What happens when you let AI build your website and then audit the results

Two Steps Forward, One Back

MCP Governance: What Comes After the Connection

What Vimeo Didn't Expect

MeasureSummit Returns May 12-13